W Social
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Hosted in Europe
Built on the open AT-Protocol
Verified human users

Trust Your Feed.

We are building W - a social media platform made in Europe, for the world. Governed by European law, data hosted on European infrastructure, and designed for conversations among humans around the world.

Public Beta launch starts on June 17, 16:00 CET secure your username now

Michael MacKay
michaelmackay.wsocial.eu19h ago

Trump blocking Lindsey Graham Act sanctions is guaranteed to expand, extend and escalate fascist Russia’s war against Ukraine and the United States. That’s precisely why Putin ordered Trump to do it.

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Hinata Tanaka
sunnyrm.wsocial.eu23h ago

I enjoy traveling by train. In Japan, it’s particularly convenient to be able to take the Shinkansen from Tokyo to various destinations. More than anything, I love watching the cities, mountains, ans riversides go by from the window.

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Paul Murphy TD
paulmurphy.pbp.ie23h ago

A show of strength from the community today to send An Post a clear message - Save our Sorting Office in Edmonstown! It makes no sense to force people to go to Grange Castle to pick up missed packages. Without a car it would take hours! People power will stop this move.

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Ursula von der Leyen
vonderleyen.ec.europa.eu23h ago

We have had a long and dense European Council. After these two days of discussions, the way ahead is clearer. We will continue to deliver ↓ link.europa.eu/6VCdM7

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Isabel Arens
isabel-arens.wsocial.eu23h ago

The European Citizens’ Initiative to recognise the Rights of Nature and push for stronger legal protection for ecosystems was just launched 🌳 🇪🇺 If you’re an EU citizen, please sign and share it with your networks. Every signature counts 🔗 eci.ec.europa.eu/067/public/ 🐝 Its super easy to sign

European Citizens' Initiative
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Ingmar Rentzhog
ingmar.wsocial.eu1 day ago

Great panel at Build What Matters today, hosted by Netlight. Technology is neutral. How we use it determines whether it becomes a force for good or evil. The responsibility is ours.

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Anna Zeiter
anna.wsocial.eu23h ago

What is your weekend reading? 📖 🗞️📰 I just started with this...🤓

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Roland Lescure
rolandlescure.bsky.social5h ago

Aucune place pour la violence. Hier des groupes d'individus violents ont saccagé nos institutions, nos commerces, nos villes. C'est inacceptable. Non seulement ils salissent la République, mais ils salissent aussi le mouvement qu'ils prétendent défendre.

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Philip Branigan
philipbranigan.wsocial.eu1 day ago

I think some people are misunderstanding WSocial. There is now a 'Have I been Wned?' website to check for a data breach like 'Have I been Pwnd.' But, some of us choose to use our real names. We choose to be public. Our domain names are our real names. It's not a breach, it's a choice.

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⿻ Audrey Tang 唐鳳
audreyt.org1 day ago

Going up?🔼 The tech titans-inked @whitehouse-47.bsky.social Accord on Super Intelligence promises an express ride to the penthouse of safety & governance.🛗 But agents need lift stickers, too.☑️ One glance, peace of mind, push the button.👆 Read🔽 & #LLAP🖖 au.civic.ai/p/agents-need-lift-stickers-too

Agents Need Lift Stickers, Too
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Roberta Metsola
president.europarl.europa.eu23h ago

Europe’s greatest strength has always been its people. Enjoyed sitting down with Paul Adamson to discuss what makes Europe competitive and how to stay ahead, the work MEPs do to improve people’s lives, the future of EU-UK relations & much more. Here’s part of our conversation.

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Matt Bishop MP
mattbishopmp.bsky.social23h ago

Yesterday I held a coffee morning in Lydney, and the turnout was brilliant! It was great to meet so many of you and cover a wide range of topics, from youth opportunities and SEND support to local transport and civil service pensions.

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Anne Applebaum
anneapplebaum.wsocial.eu23h ago

The president of Brazil has won a court case against Meta, after accusing them of restricting his posts and algorithmically favoring his opponent, Flavio Bolsonaro www.nbcnews.com/world/south-...

Brazil’s Lula wins electoral court challenge against Meta for alleged pro-Bolsonaro algorithm bias
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Erik Ringertz
ringertz.wsocial.eu2h ago

Among the parents who Robyn thanked for bringing their kids to the concert. Well, my pleasure! #killingitsince1994

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Denys
denys.dev1 day ago

New post: "Self-Inflicted Echo Chambers" When a group spends all day attacking competitors and going in circles, it built its own trap. How to spot the signs, why groups do it, and how to break out. denys.dev/self-inflict...

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Jerin Tahapary
jerintahapary.wsocial.eu16h ago

Compared to two technological titans (US, China), Europe is like a museum, indeed, yes. And yet being as the “museum” is exactly the reason that that greatest and ultimate of all tech—the Time Traveller and the Time Machine—elects Europe as its prime destination. Future hope humanity.. is here!

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António Costa
eucopresident.consilium.europa.eu1 day ago

Finishing the day with a strategic debate on EU enlargement and internal reforms. This week we had intergovernmental conferences with Montenegro, Ukraine, Moldova and Albania. Driven by the reforms, the accession process is making progress.

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Jack Abbott MP
jackabbott.bsky.social10h ago

Reform at Suffolk County Council are planning to axe up to 50 community staff nurses. One staff nurse said Reform's proposals "would leave significant gaps in the service putting babies, children, and families at risk." We must oppose these damaging cuts. Links in the comments 👇

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F.D. Shook III
fds.wsocial.eu12h ago

早上好 #WSocial friends and family! 🌻 Is everything tickety-boo on this #Caturday morning? #Mia, #Peanut, and I send out warm hugs and love to everyone on this fine morning! 😻 Wherever in the world you are please be aware of your surroundings and stay happy, healthy, and safe! #Animals #Cats

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Kevin Haelterman
kevinhaelterman.wsocial.eu1 day ago

Launch trailer! Only one month until the global economy goes AFK for a few days! #Wgames

Grand Theft Auto VI Launch Trailer
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Marc ON4AAX #HAMR #DX #ax25 #MultiLingual #TheOutpost #TSF 📻🎙️📡
radiosuperb.wsocial.eu17h ago

I am really curious what the 10 EUR part will be ... #Minimum #energie #use interests me most. www.youtube.com/watch?v=5lLh...

Ich dachte, meine Wärmepumpe wäre SPARSAM – dann kam DAS 10€-Teil! MEGA!
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Maciej Gajek
gajek.wsocial.eu3h ago

Between Musk’s PR stunt and EU’s attached caps, I stand on the side of caps. These are a/ actually applicable, b/ have easy to draw purpose

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Mayor of London, Sadiq Khan
london.gov.uk13h ago

Great design shouldn’t be a luxury. Delighted that a council-led housing project has won this year’s Riba Prize. It shows what's possible when we build homes that are practical, beautiful and affordable.

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Want to see more?

Trending topics.

Get out of your bubble. See what others are talking about, and engage beyond what the algorithm chooses to show you.

  1. 1

    Ukraine War

    268 posts
  2. 2

    Russia

    166 posts
  3. 3

    Israel Palestine

    152 posts
  4. 4

    Human Rights Democracy

    51 posts
  5. 5

    Disinformation

    35 posts

Where is Europe talking?

We mapped the social media activity of over 10,000 public voices across Europe to see which platforms they use as their primary communication channels. The findings highlights our dependency on non-europeans companies.

Explore the data

Real people.

Privacy first.

We believe in the need for a global, trusted social media platform owned, run, and hosted in Europe. W is built on verified human users, transparency, privacy, and free speech.

W Identity

W verifies users through a separate app, W Identity. The decentralised W Identity app ensures full privacy. No personal identity data leaves your device unless you choose to share it

Your data is yours.

You can be verified as a human anonymously, or choose to share your real name. Your identity is yours. Always.

You identify yourself through W Identity, a separate app that scans your passport or national identity card and verifies you directly on your own device. You stay in control of what you share with other apps and services. Your ID data is stored only on your device unless you choose to share specific parts of it.

W gives you two options: appear with your full name or verified as a human anonymously. In both cases, you verify through W Identity, so W can confirm that you are a real, unique person. If you choose to stay anonymous, your full identity stays private, while verified attributes such as age verification and nationality help build trust and reduce fake accounts.

Access to your W Social account is controlled by a secure list of approved devices. If you lose one of these devices, it can be disconnected from your W Social account. Disconnecting a device will prevent it from accessing your account. You can then re-verify on a new device.

Part of something bigger.

W is built on the AT-Protocol, an open standard for global social networking.

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million+ posts

per day.

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million+ users

in the network.

W in media.

Answers to your Questions.

W is a fresh and safe digital space for the latest news, exchange of opinions, and fun, inspiring content. A social media platform built in Europe for the world. We only allow humans. We believe trust should be earned and have designed our platform from the start with privacy and data protection in mind. We prioritise authenticity, safety, and free speech, in compliance with EU regulations.

  • Only real humans can share content – every account is verified
  • Privacy by design – your identity remains private if you wish so
  • Decentralization – your content can interact across the open AT-Protocol

W Social AB is a limited company incorporated in Sweden. It is built by a pan-European team of experienced entrepreneurs and investors from the media, technology, and AI sectors. Our Advisory Board brings together global leaders, policymakers, experts, and entrepreneurs from across countries and the political spectrum.

Founding team:

Board ChairIngmar Rentzhog
CEOAnna Zeiter
Chief Operating OfficerLisa Letteriello
Chief Commercial OfficerJohan Sundstrand
Chief Marketing OfficerHogir Aslan
Chief Technology OfficerMario Nakic
Chief Creative OfficerPetter Körnemark

W is built on the open AT-Protocol, a global standard for interoperable social networking. This allows your posts and content to work across apps, rather than being locked into a single platform.

Anyone aged 18 or over can join. You need to verify your identity to start posting and commenting. Organisations and companies are also welcome with a dedicated organisational account.

All answers

The people
behind W.

W is built by a pan-European team of experienced entrepreneurs and investors from the media, technology, and AI sectors. Our Advisory Board brings together global leaders, policymakers, experts, and entrepreneurs from across countries and the political spectrum.

Lisa Letteriello

COO & Co-Founder, W Social

Operations leader and systemic business coach. Former DPO Chief of Staff and AI Ambassador at eBay, with a focus on Privacy, Data & AI Governance.

Ingmar Rentzhog

Chairman of the Board

Founder, We Don’t Have Time

Bringing founder experience from building global communities around trust and climate action.

Prof. Dr. Madeleine de Cock Buning

Former Vice President Netflix, Chair EDMO Advisory Council

Advisory Board Member

Member Democracy27 High-Level Task Force & Chair of its Academic Advisory Board | Professor of Communications Law and Digital Policy, Economy & Society at the European University Institute & Utrecht University | Former Chair European Regulators Group for Audiovisual Media Services (ERGA) | Former Chair EU High-Level Group on Fake News & Disinformation | 20+ Years at the Intersection of Technology, Media & Democracy

Mario Nakic

Chief Technology Officer

Tech entrepreneur with 15+ years architecting digital platforms and scaling SaaS. Co-Founder and CTO of We Don't Have Time, now leading product, engineering, and platform strategy as Co-Founder and CTO at W.

Nathalie Tocci

Former Special Advisor to EU High Representatives Mogherini & Borrell, Professor Johns Hopkins SAIS Europe

Advisory Board Member

Author of the EU Global Strategy | James Anderson Professor of the Practice, Johns Hopkins SAIS Europe | Senior Fellow Institute for European Policy-Making, Bocconi University | Former Director Istituto Affari Internazionali (IAI) | Chair ODI Europe Board | Chair Advisory Boards IAI & Helmut Schmidt Foundation | Independent Non-Executive Director Acea | Former Board Member Edison & Eni | Columnist The Guardian & La Stampa

Petter Körnemark

Chief Creative Officer

Designer with 20+ years’ experience across brands, products, UI/UX, and marketing. Chief Creative Officer at We Don’t Have Time, now leading design, product development, and platform strategy at W.

Jan Scherman

Journalist, Author & Documentary Filmmaker

Advisory board member

Former CEO TV4 | Part of the Launch Team of TV4 | Former Sveriges Television & Sveriges Radio Journalist | Democracy & Freedom of Expression Advocate | Producer of Democracy-Focused Documentary Films | Recipient of the Stora Journalistpriset | Recipient of Torgny Segerstedts Frihetspenna

Georgi Ganev

Investor, Board Member and Former CEO of Kinnevik

Advisory board member

Technology Investor | Former CEO Kinnevik | Former CEO Dustin | Digital Transformation Leader | Venture Capital & Entrepreneurship Advocate | Board Member & Advisor

Johan Sundstrand

CCO & Co-Founder

Serial entrepreneur with 20+ years building and scaling SaaS and platform businesses. Former Founder & CEO of Phyron AB. Now leading revenue, media partnerships, and commercial strategy at W.

Anna Zeiter

CEO & Co-Founder

Ex-eBay

Experienced international C-level executive. Former Vice President and Board Member of eBay International. Board Member of Modern Times Group (MTG). Professor for Data and AI Law. PhD in Free Speech.

Hogir Aslan

CMO & Co-Founder, W Social

Entrepreneur and marketing executive with 15+ years’ experience driving growth and brand strategy for global brands.

Tommy Androff

CEO Trust Anchor group/ID Verification

Advisory board member

Founder Paiwise | AI, Digital Identity & Web3 Infrastructure Builder | Smart Payments & Digital Assets Entrepreneur | Stockholm School of Economics Executive Education

Yariv Adan

Former AI Lead Google, Managing Partner Ellipsis VC

Advisory board member

Former Senior Director Product Management Google | Co-Founder Google Assistant & Google Lens | Lead PM Conversational AI & Generative AI Google Cloud | AI, Machine Learning & Product Innovation Leader

Elizabeth Denham

Former UK Information Commissioner

Advisory board member

Chair Jersey Data Protection Authority | Former Privacy Commissioner of British Columbia | Global Data Protection & Digital Regulation Leader | CBE | International Privacy Policy Expert

Sandrine Dixson-Declève

Honorary President of Club of Rome

Advisory board member

Executive Chair Earth4All | Founder System Transformation Hub | Sustainability & Systems Change Leader | Author Earth for All | Board Member & Policy Advisor | Speaker & Professor | Planetary Boundaries & Wellbeing Economy Architect

Ellie Fokas-Schuettinger

Founding Partner, Pinecone Ventures

Advisory board member

Venture Studio Builder | Co-Creation & Scaling Impact Ventures | Former Venture Manager Hidden Dreams | Finance, Operations & Growth Leader | Startup & Ecosystem Builder

Benny Krönfeldt

Former Head of Security, Saab

Advisory board member

VP & Chief Security Officer Saab Australia | NATO & Military Systems Expertise | Aerospace & Strategic Operations Leader

Christophe Leclercq

Co-Founder Europe MédiaLab / EuroActiv

Advisory board member

Founder Europe MédiaLab: Founder EuroActiv & Europe MediaLab | Trusted European Platforms (TEPs) Initiator | Digital Media & Corporate Governance Leader | Former McKinsey Consultant | EU Competition Policy & Media Innovation Expert | Journalism & European Democracy Advocate

Pär Nuder

Former Swedish Minister for Finance

Advisory board member

Board Member & Senior Advisor | Private Equity & Strategy | Chairman | Public Policy & Economic Leadership

Kristina Persson

Former Swedish Minister for Strategic Development and Nordic Cooperation

Advisory board member

Founder Global Challenge Think Tank | Former Deputy Governor Swedish Central Bank | Economist | Sustainability & Futures Policy Leader | Board Member & Strategic Advisor

Marc Placzek

Former Chief Privacy Officer PayPal, Chief Privacy Officer Tools for Humanity

Advisory board member

Board-Level Global Data, Privacy & AI Executive | Privacy & Digital Trust Expert | Data Governance | AI & Ethics | Board Advisor | Public Speaker | Lawyer

Erik Ringertz

Founder & former Netlight CEO

Advisory board member

Founder Culture Capital Studios | Tech Consulting & Digital Transformation Leader | Caring Investor & Board Advisor | Organizational Culture & People-Centric Leadership Expert

Philipp Rösler

Former German Vice Chancellor and Minister for Economics and Technology

Advisory board member

Former Federal Minister of Economics & Health | World Economic Forum Leader | Board Member & Strategic Advisor | Global Business & Policy Expert

Thomas Süssli

Former Swiss Chief of Armed Forces

Advisory board member

Cyber Defence & National Security Leader | Former Banking & IT Executive | Military Transformation & Strategic Leadership Expert

Philipp Willigmann

CEO & Founder, UU-Path & CVC / Open innovation Ecosystem

Advisory board member

Venture Partner & Board Advisor | Former Deloitte Monitor Deloitte Senior Manager | Corporate Venture Capital & Digital Transformation Expert | IMD Board Governance Certified

Travis LeBlanc

Partner Cooley, Member of U.S. Privacy and Civil Liberties Oversight Board

Advisory board member

Former FCC Enforcement Bureau Chief | Privacy & Cybersecurity Law Leader | Former Senior Advisor California AG Kamala Harris | Privacy & Civil Liberties Oversight Board Member

Molly Finn

Former Vice President at eBay

Advisory board member

Senior Advisor & Legal Executive | Former Vice President of Legal and Compliance and Chief Compliance Officer at eBay

Harvey Jang

Chief Privacy Officer, Cisco

Advisory board member

IAPP Board of Directors and Certification Instructor: AI Governance Professional, CIPP-EU, US, and Technologist

Public Beta starts on June 17.

Apply now and secure your username.